Presented by author Nina Simon, executive director, Santa Cruz Museum of Art & History

We all want institutions to be “relevant.” But what does that word really mean? Author and museum director Nina Simon shares inspiring examples and practical theories.

Relevance isn’t about what’s #trending—it’s about unlocking meaning in people’s hearts. This thought-provoking conversation shows how we can use relevance to matter more to more people. Whether you’re involved with museums or libraries, parks or theaters, churches or afterschool programs, relevance can work for you. This talk looks at ways to make institutions more vital and valuable to diverse communities. The Art of Relevance explores how mission-driven organizations can matter more to more people. The book features rags-to-relevance case studies, research-based frameworks, and practical advice. 

About the Speaker
Nina Simon has been described as a “museum visionary” by Smithsonian magazine for her audience-centered approach to design. She has consulted with hundreds of international museums, libraries, parks, historic sites, and art and cultural centers on issues of relevance, community engagement, and participatory design. Simon is the author of the book The Participatory Museum and the popular Museum 2.0 blog. Her work has been shared via the Wall Street Journal, New York Times, NPR, and TEDx.

The event takes place at Bayou Bend's Kilroy Visitor and Education Center.

This program is free! RSVP to to reserve your spot.

Education programs at Bayou Bend receive generous funding from Occidental Petroleum Corporation; Mr. William J. Hill; Houston Junior Woman's Club; Susie and Mel Glasscock; Susan Vaughan Foundation; The Americana Foundation; Frost Bank; Mrs. Nancy Glanville Jewell; Mrs. Denise D. Monteleone; The Powell Foundation; and Pat and Dee Osborne.

Bayou Bend education programs also receive endowment income from funds provided by Mr. and Mrs. A. L. Ballard and Mr. and Mrs. Charles W. Tate.

Learning and Interpretation programs at the MFAH receive generous funding from the Sterling-Turner Foundation; ExxonMobil; MD Anderson Cancer Center; Occidental Petroleum; Leslie and Brad Bucher; Houston Junior Woman's Club; Mr. and Mrs. Melbern G. Glasscock; The Windgate Charitable Foundation; the Samuel H. Kress Foundation; Mr. William J. Hill; and the Susan Vaughan Foundation.